Communication

Communicating with your target audience is an essential part of your business. But, communication isn't just broadcasting advertising messages out to your clients and potential clients. Total communication involves keeping your stakeholders up to date with events, products, changes and any information that would be relevant to them about your business. Communication also involves listening to what your customers, staff and suppliers need and want.

Understanding what all of your stakeholders want from you can provide you with the direction and clarity you need to keep your business progressing and succeeding. Without this information your messages can be totally off the mark through a lack of understanding of how your audience communicates, but also by assuming your products and services in their current form are what they need.

Inscriptions Media helps you communicate your messages through newsletters, case studies, by-lined articles as well as providing the means for you gain feedback from your target audience through surveys, feedback forms and more involved questionnaires.

We can help you:

• design and set-up professional and great-looking newsletters
• create regular content to send to your newsletter database 
• interview your clients and write compelling case studies for use in your marketing collateral and on your website
• establish contact with a regular audience within your industry and your target market through producing by-lined articles that are published on an occasional or regular basis
• organise online surveys, feedback forms, focus groups and involved customer research
• help you interpret feedback into useful information and realign your messages, products and services with your market's needs

Vald'Arno Boutique -
E-newsletter

Vald'Arno Boutique is a specialist European & US shoe store on Sydney's Upper North Shore. Having already established an offline contact program with her custsomers, boutique owner Alla Brusentsev wanted to move to a more immediate method of contacting her database. Inscriptions Media has set up an e-newsletter template through an online email service and provides targeted content for each newsletter, with very positive results.

I no longer have to spend hours thinking what I'm going to write to my customers regarding new shipments or sale promotions. The team at Inscriptions Media put together a concise, breezy and informative newsletter with accompanying photos and promotions. And the most important part of all this is the positive feed back I get from my customers, they love the fact that I keep them up to date whether it's new season stock or a sale promotion. Alla Brusentsev, Owner, Vald'Arno Boutique